The keys to a successful Google Display campaign are to understand your market, develop great "creative" (ad content and presentation), then to target the campaign to the right websites,
Before designing your campaign, we conduct thorough keyword research using paid tools, to identify the keywords which have the best search volume, and are most likely to be beneficial to your campaign.
We pull up the AdWords Ad History over the past few years from your top competitors, and make sure we benefit from avoiding advertising mistakes they may have made.
Blastoff makes full use of Google's "Extended Text Ad" format, which provides 140 characters to get their advertising message across, versus the old 95 character format (introduced by Google Q3 2016).
We design display campaigns that get the best performance out of mobile devices, which are becoming increasingly important to the vast majority of display marketing campaigns.