Structuring Ad Groups for a high quality AdWords campaign
Ad Groups are fundamental building blocks in Google AdWords search and display marketing campaigns. They serv...
19 November, 2016
Design, Optimization, and Management
Digital Marketing Services
and Social Media Marketing
Organic Search Engine Optimization
Boutique PPC Management
Blastoff Labs Inc. is a Micro PPC Agency, dedicated to rendering quality services to each client. None of our PPC campaign work (0%) is outsourced.
Personalized Service
We are open for business 9 hours a day, 6 days a week; and available outside those hours for urgent PPC campaign matters. We are quickly reachable via phone, text, email, Google Hangout, and Skype voice/text/video conferencing.
U.S. West Coast Location
We are located in Reno, Nevada and are open during business hours for all U.S. time zones. Blastoff attends major U.S. PPC conferences, and can visit your corporate location to discuss PPC projects.
Serving Clients Worldwide
Regardless of your time zone or nationality, Blastoff successfully manages PPC campaigns for clients around the world.
We specialize in design, management, and optimization of pay for click search advertising campaigns (PPC)
and search engine optimization (SEO) projects
WHAT WE DO
Blastoff Labs Inc. designs, optimizes, and manages Google AdWords pay per click (PPC) campaigns for clients in the US, Europe, Asia, and South America and Canada. During 2016, Blastoff has designed over 80 campaigns for clients utilizing Google Search, Display, Remarketing, and Video ads.
Blastoff Labs Inc. manages hundreds of thousands of clicks each day selling goods and services across a broad range of vertical markets. Our mission is to turn your Google Advertising campaigns into productive business assets – working members of your balance sheet in good standing.
Blastoff Labs Inc. brings the sophistication of a large PPC agency to your project, but unlike most agencies which delegate the workload to often overburdened staffers working from scripts, Blastoff clients benefit from the direct, sustained attention of a genuine AdWords engineering and marketing expert.
12
Years Working With Google Campaigns
3
Years Full Time Managing AdWords Campaigns
48
Percentage of Clients Who Retain Us Long Term
82
Google Campaigns Designed and Managed in 2016
22
US States with Blastoff Labs Clients
7
Countries with Blastoff Labs Clients
We engineer high quality PPC & SEO Campaigns. Our clients say it best.
Keyword Research
Blastoff has developed a systematic process utilizing paid research tools to find the best keywords for your campaign.
Competitive Analysis
We will find your competitors, spider their website to extract the keywords, and analyze their 10-year PPC advertising history
Proper Ad Group Structure
We develop highly structured campaigns, leading to high quality scores and lower click costs.
Extended Text Format PPC Ads
Best practice implementation of the new extended text ad format.
Advanced Bid Management Strategies
Blastoff has developed advanced PPC bid management strategies which place your ads in the proper rank within the top Google ad slots.
Precise Geo-Targeting of Campaigns
Precise geo-targeting of towns, cities, countries, and regions.
Mobile-Optimized PPC Campaigns
Many campaigns now pull over 60% of their traffic from mobile. We'll make the most of it.
Fully Utilize PPC Ad Extensions
We will make aggressive use of sitelink, mobile text messaging, review, and callout extensions.
Google Analytics
Google Analytics integration including Advanced eCommerce.
Google Shopping / eCommerce
Setup/optimize Google shopping (eCommerce) campaigns using hybrid Ad Group/Product Group hierarchy and overlay campaign bidding strategies for budget allocation control.
Remarketing Campaigns
Fully utilize search and display remarketing and display campaigns to retarget audiences who have previously visited your site.
Campaign Reporting
Reporting on all campaign key performance indicators (KPI's) including costs, engagement metrics, and CPAs over relevant time periods.
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Clients
Blastoff Labs Inc. Blog
Blastoff’s Keyword 10-Step PPC Keyword Research Methodology: Foundation for a high quality AdWords search campaign
High quality PPC keyword research is a major foundational element required of a strong Google AdWords search a...
19 November, 2016
Google AdWords introduces “Extended Text Ad” Format (ETA) Ads
In late Q3 2016 Google made the biggest change to Search Campaign ads in 15 years when they introduced the new...
19 November, 2016
Why Is Google AdWords The Best Advertising Channel For Many Businesses?
Many businesses today face a plethora of options when deciding how to allocate precious adverting dollars. The...
17 November, 2016
Welcome to Blastoff Labs Search Marketing Blog
If you’re interested in learning more about using paid search marketing to promote your business, sign u...
05 November, 2016
Why doesn’t my PPC landing page traffic convert into sales?
Google AdWords is a PPC platform, which allows you to buy clicks representing qualified traffic; that brings s...
24 October, 2016
Contact Blastoff Labs
Blastoff Labs is ready to discuss your digital marketing challenges.